This page brings together the top creative agencies, each year from 2001 to the last full calendar year. Click on the appropriate year below, or scroll down the page, for each of the years, in reverse chronological order.

Source: AC Nielsen Media Research

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Top 20 Radio Creative Agencies 2023

Rank Creative Agency MAT December ’23 £ Radio Share MAT December ’22 £ Change % Year on Year
1 adam&eveDDB 44,178,889 12.80 40,735,338 8.45
2 Leo Burnett Ltd 37,541,263 11.02 32,026,365 17.22
3 VCCP 33,979,373 9.34 43,897,223 -22.59
4 Saatchi & Saatchi 28,732,038 6.63 35,711,422 -19.54
5 Bartle Bogle Hegarty Ltd 27,354,646 8.56 29,382,031 -6.90
6 Ogilvy UK 22,708,654 14.65 22,122,458 2.65
7 Mother Ltd 20,105,540 8.58 12,444,288 61.56
8 McCann UK 19,003,658 5.77 21,546,917 -11.80
9 T&Pm 18,711,927 11.78 27,649,398 -32.32
10 Abbott Mead Vickers BBDO Ltd 15,043,365 8.34 17,262,395 -12.85
11 Pablo 14,600,450 10.91 12,421,116 17.55
12 Wonderhood Studios 13,230,571 16.46 10,905,599 21.32
13 Havas London 13,068,175 8.84 12,327,289 6.01
14 House 337 13,007,942 7.97 16,887,706 -22.97
15 New Commercial Arts 12,914,847 10.95 6,738,797 91.65
16 Accenture Song 12,106,359 9.92 17,587,125 -31.16
17 VML 11,004,067 11.60 7,406,362 48.58
18 IMA-HOME 10,763,805 12.38 10,456,690 2.94
19 Brothers And Sisters 10,734,515 30.82 8,511,070 26.12
20 Wieden & Kennedy 10,163,853 11.51 13,637,251 -25.47

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Top 20 Radio Creative Agencies 2022

Rank Creative Agency MAT December ’22 £ Radio Share MAT December ’21 £ Change % Year on Year
1 VCCP 43,897,223 8.95 37,433,235 17.27
2 adam&eveDDB 40,735,338 11.57 48,541,125 -16.08
3 Saatchi & Saatchi 35,711,422 8.76 34,458,935 3.63
4 Leo Burnett Ltd 32,026,365 9.91 32,916,628 -2.70
5 Bartle Bogle Hegarty Ltd 29,382,031 10.38 33,634,399 -12.64
6 T&Pm 27,649,398 14.72 23,364,256 18.34
7 Ogilvy UK 22,122,458 15.72 20,419,257 8.34
8 McCann UK 21,546,917 6.08 25,505,902 -15.52
9 Accenture Song 17,587,125 15.65 19,192,869 -8.37
10 Abbott Mead Vickers BBDO Ltd 17,262,395 9.01 20,820,091 -17.09
11 House 337 16,887,706 10.10 32,929,507 -48.72
12 Wieden & Kennedy 13,637,251 9.15 19,730,778 -30.88
13 Mother Ltd 12,444,288 5.78 14,086,223 -11.66
14 Pablo 12,421,116 9.29 9,203,223 34.96
15 Havas London 12,327,289 8.39 7,349,383 67.73
16 Wonderhood Studios 10,905,599 11.95 6,318,849 72.59
17 IMA-HOME 10,456,690 12.81 7,125,182 46.76
18 Fall Off The Wall 8,676,014 23.55 3,260,748 166.07
19 Brothers And Sisters 8,511,070 22.19 14,300,124 -40.48
20 Lucky Generals 8,217,358 7.72 6,739,479 21.93

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Top 20 Radio Creative Agencies 2021

Rank Creative Agency MAT December ’21 £ Radio Share MAT December ’20 £ Change % Year on Year
1 adam&eveDDB 48,541,125 11.20 42,162,704 15.13
2 VCCP 37,433,235 10.36 31,761,906 17.86
3 Saatchi & Saatchi 34,458,935 9.60 19,554,798 76.22
4 Bartle Bogle Hegarty Ltd 33,634,399 11.95 32,607,826 3.15
5 House 337 32,929,507 12.15 31,864,217 3.34
6 Leo Burnett Ltd 32,916,628 13.43 21,031,941 56.51
7 McCann UK 25,505,902 6.68 29,033,272 -12.15
8 T&Pm 23,364,256 15.16 25,471,218 -8.27
9 Mullenlowe 22,709,317 13.89 23,444,102 -3.13
10 Abbott Mead Vickers BBDO Ltd 20,820,091 11.51 24,706,930 -15.73
11 Ogilvy UK 20,419,257 15.97 15,965,414 27.90
12 Wieden & Kennedy 19,730,778 12.59 11,088,202 77.94
13 Accenture Song 19,192,869 16.40 17,989,902 6.69
14 Brothers And Sisters 14,300,124 29.75 7,968,706 79.45
15 Mother Ltd 14,086,223 8.53 5,541,619 154.19
16 Pablo 9,203,223 9.63 2,866,133 221.10
17 Publicis London 8,481,799 8.11 10,493,837 -19.17
18 M&C Saatchi 8,380,232 12.52 3,542,298 136.58
19 VML 8,026,017 6.77 9,205,716 -12.81
20 Iris 7,745,251 12.91 3,971,367 95.03

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Top 20 Radio Creative Agencies 2020

Rank Creative Agency MAT December ’20 £ Radio Share MAT December ’19 £ Change % Year on Year
1 adam&eveDDB 42,162,704 11.58 25,501,816 65.33
2 Bartle Bogle Hegarty Ltd 32,607,826 15.02 17,808,808 83.10
3 House 337 31,864,217 14.67 15,476,834 105.88
4 VCCP 31,761,906 10.59 17,562,300 80.85
5 McCann UK 29,033,272 8.45 19,568,609 48.37
6 T&Pm 25,471,218 19.74 8,875,626 186.98
7 Abbott Mead Vickers BBDO Ltd 24,706,930 10.11 20,352,587 21.39
8 Mullenlowe 23,444,102 7.58 2,504,463 836.09
9 Leo Burnett Ltd 21,031,941 12.20 14,122,677 48.92
10 Saatchi & Saatchi 19,554,798 7.91 7,950,325 145.96
11 Accenture Song 17,989,902 14.02 10,771,237 67.02
12 Ogilvy UK 15,965,414 10.34 14,549,941 9.73
13 Wieden & Kennedy 11,088,202 12.28 7,062,901 56.99
14 Publicis London 10,493,837 10.27 6,345,499 65.37
15 VML 9,205,716 7.24 5,346,681 72.18
16 Brothers And Sisters 7,968,706 18.86 6,092,460 30.80
17 Leith Agency 7,240,527 10.50 1,029,578 603.25
18 TBWA\London 6,683,919 3.50 3,938,644 69.70
19 Havas London 6,392,406 5.80 5,646,439 13.21
20 Lucky Generals 6,310,194 10.33 1,798,612 250.84

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Top 20 Radio Creative Agencies 2019

Rank Creative Agency MAT December ’19 £ Radio Share MAT December ’18 £ Change % Year on Year
1 Abbott Mead Vickers Bbdo Ltd 48,300,374 10.69 44,830,507 7.74
2 Ogilvy & Mather 32,863,136 15.25 30,971,195 6.11
3 Mccann Uk 31,395,905 8.52 19,939,529 57.46
4 Adam & Eve Ddb 26,183,673 8.45 21,032,696 24.49
5 Bartle Bogle Hegarty (Bbh) 22,882,845 9.1 17,238,992 32.74
6 Engine 22,840,483 11.52 23,374,440 -2.28
7 Vallance Carruthers Coleman Priest 22,546,730 6.8 21,420,610 5.26
8 Leo Burnett Ltd 19,449,404 8.52 28,703,174 -32.24
9 Saatchi & Saatchi 18,638,579 8.02 17,714,147 5.22
10 Karmarama 18,219,793 11.16 16,904,009 7.78
11 M&c Saatchi 13,854,159 14.49 13,595,979 1.9
12 Tbwa London 10,918,264 5.89 11,377,806 -4.04
13 Krow Communications 10,472,613 8.65 6,113,221 71.31
14 Publicispoke 9,531,929 4.95 8,724,762 9.25
15 Radioville Ltd 8,665,983 100 6,665,123 30.02
16 Mother Ltd 7,555,156 6.8 10,065,062 -24.94
17 The&partnership 7,458,645 7.12 8,872,394 -15.93
18 Anomaly London 7,094,070 13.33 6,043,036 17.39
19 Mullenlowe London 6,817,876 11.48 4,381,283 55.61
20 Brothers And Sisters 6,776,851 12.74 6,596,829 2.73

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Top 20 Radio Creative Agencies 2018

Rank Creative Agency MAT December ’18 £ Radio Share MAT December ’17 £ Change % Year on Year
1 Abbott Mead Vickers Bbdo Ltd 46,014,587 10.57 44,837,958 2.62
2 Ogilvy & Mather 34,076,888 15.96 31,475,497 8.26
3 Mccann-Erickson Advertising Ltd 31,034,758 8.96 18,541,256 67.38
4 Adam & Eve Ddb 25,859,389 8.45 21,027,530 22.98
5 Wcrs 25,853,305 12.49 28,612,993 -9.64
6 Vallance Carruthers Coleman Priest 23,687,656 7.63 22,945,645 3.23
7 Bartle Bogle Hegarty (Bbh) 21,975,488 8.62 17,949,474 22.43
8 Saatchi & Saatchi 20,909,410 10.78 17,550,778 19.14
9 Leo Burnett Ltd 18,021,572 8.66 27,051,127 -33.38
10 Karmarama 17,990,060 10.80 16,913,454 6.37
11 M&c Saatchi 16,566,849 16.69 12,776,722 29.66
12 Publicis London 10,902,210 5.59 8,683,413 25.55
13 Tbwa London 10,749,002 5.57 11,301,157 -4.89
14 Radioville Ltd 8,590,284 100.00 6,670,750 28.78
15 The&partnership 7,722,532 7.37 8,863,498 -12.87
16 Mother Ltd 7,576,799 6.63 10,064,129 -24.71
17 Anomaly London 7,238,260 14.03 6,043,036 19.78
18 Mullenlowe London 6,741,986 10.73 4,348,346 55.05
19 Krow Communications 6,676,199 6.90 5,365,284 24.43
20 Grey London 6,518,609 2.82 7,844,190 -16.90

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Top 20 Radio Creative Agencies 2017

Rank Creative Agency MAT December ’17 £ Radio Share MAT December ’16 £ Change % Year on Year
1 Abbott Mead Vickers BBDO Ltd 48,725,344 11.17 45,261,970 7.65
2 Ogilvy & Mather 36,384,691 15.81 19,572,169 85.90
3 WCRS 32,149,150 14.67 33,260,221 -3.34
4 Leo Burnett Ltd 31,029,876 12.83 21,356,319 45.30
5 Vallance Carruthers Coleman Priest 28,674,705 10.12 18,334,685 56.40
6 Adam & Eve DDB 24,151,670 7.89 22,402,601 7.81
7 Karmarama 20,156,479 11.19 9,395,407 114.54
8 Mccann-Erickson Advertising Ltd 19,087,998 6.19 21,537,624 -11.37
9 Bartle Bogle Hegarty (BBH) 18,704,496 5.91 11,440,687 63.49
10 Saatchi & Saatchi 16,923,153 9.43 20,979,180 -19.33
11 M&C Saatchi 14,665,757 15.81 6,488,054 126.04
12 TBWA London 12,229,767 8.63 7,725,832 58.30
13 IRIS 10,801,360 19.23 10,713,100 0.82
14 Mother Ltd 10,369,867 7.26 16,590,687 -37.50
15 Chi & Partners 9,289,362 8.76 9,674,027 -3.98
16 Publicis London 9,270,029 4.64 17,882,048 -48.16
17 Grey London 8,395,047 3.56 13,150,810 -36.16
18 Brothers And Sisters 8,384,158 13.33 4,204,764 99.40
19 Y&R London 8,120,327 7.12 6,208,086 30.80
20 FCB Inferno 7,915,103 8.93 6,388,322 23.90

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Top 20 Radio Creative Agencies 2016

Rank Creative Agency MAT December ’16 £ Radio Share MAT December ’15 £ Change % Year on Year
1 Abbott Mead Vickers BBDO Ltd 41,368,045 8.00 52,953,887 -21.88
2 WCRS 27,977,386 12.70 31,514,507 -11.22
3 Adam & Eve DDB 19,598,960 7.74 14,770,164 32.69
4 Mccann-Erickson Advertising Ltd 19,379,637 5.04 17,355,718 11.66
5 Leo Burnett Ltd 18,153,910 7.73 15,034,502 20.75
6 Vallance Carruthers Coleman Priest 17,283,278 7.98 16,823,381 2.73
7 Publicis London 14,971,576 6.93 5,835,204 156.57
8 Mother Ltd 14,672,679 9.72 11,230,654 30.65
9 Chi & Partners 12,123,002 10.21 17,941,983 -32.43
10 Ogilvy & Mather 10,080,312 6.32 6,855,152 47.05
11 Grey London 10,048,363 3.79 12,312,334 -18.39
12 Bartle Bogle Hegarty (BBH) 9,977,442 3.76 10,781,300 -7.46
13 J Walter Thompson London 8,835,991 6.55 9,099,538 -2.90
14 Saatchi & Saatchi 8,566,722 4.81 10,005,100 -14.38
15 Iris 8,343,591 13.84 7,449,662 12.00
16 Mullenlowe London 7,037,533 7.20 10,533,571 -33.19
17 Krow Communications 6,955,492 5.67 6,503,462 6.95
18 FCB Inferno 6,850,985 7.80 5,562,850 23.16
19 TBWA London 6,604,230 4.27 7,162,100 -7.79
20 Y&R London 6,398,312 3.81 10,359,610 -38.24

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Top 20 Radio Creative Agencies 2015

Rank Creative Agency MAT December ’15 £ Radio Share MAT December ’14 £ Change % Year on Year
1 Abbott Mead Vickers Bbdo Ltd 49,059,063 9.52 34,834,006 41%
2 Wcrs 31,167,521 12.00 24,146,582 29%
3 Adam & Eve Ddb 19,605,402 7.88 16,543,592 19%
4 Chi & Partners 16,362,881 11.59 22,456,688 -27%
5 Vallance Carruthers Coleman Priest 16,098,586 7.11 16,314,719 -1%
6 Mccann-Erickson Advertising Ltd 15,667,709 4.98 13,920,454 13%
7 Leo Burnett Ltd 14,295,737 6.67 12,734,946 12%
8 Grey London 11,372,170 5.61 1,965,833 478%
9 Mullenlowe London 10,383,486 7.10 11,775,764 -12%
10 Mother Ltd 10,230,153 7.01 10,878,711 -6%
11 Saatchi & Saatchi 10,217,700 7.63 6,634,058 54%
12 Rainey Kelly Campbell Roalfe/y&r 9,885,876 5.25 13,657,722 -28%
13 Bartle Bogle Hegarty (Bbh) 9,286,036 3.88 12,615,328 -26%
14 M&c Saatchi 8,961,251 10.30 9,761,195 -8%
15 J Walter Thompson London 8,785,027 6.38 11,058,355 -21%
16 Iris 7,341,917 17.35 1,463,590 402%
17 Ogilvy & Mather 6,814,760 5.17 7,408,545 -8%
18 Tbwa London 6,362,589 4.38 1,698,067 275%
19 Radioville Ltd 6,327,933 100.00 11,895,643 -47%
20 Krow Communications 6,117,574 5.33 5,757,870 6%

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Top 20 Radio Creative Agencies 2014

Rank Creative Agency MAT December ’14 £ Radio Share MAT December ’13 £ Change % Year on Year
1 Abbott Mead Vickers Bbdo Ltd 34,307,792 7.32 21,198,921 61.84
2 Wcrs 24,085,378 10.61 18,749,505 28.46
3 Chi & Partners 22,746,668 12.16 11,228,042 102.59
4 Adam & Eve Ddb 16,502,734 7.24 12,094,620 36.45
5 Vallance Carruthers Coleman Priest 16,412,398 7.33 6,341,817 158.8
6 Rainey Kelly Campbell Roalfe/y&r 14,015,777 5.93 12,945,059 8.27
7 Mccann-Erickson Advertising Ltd 13,285,478 4.77 14,531,246 -8.57
8 Leo Burnett Ltd 12,935,287 6.44 13,216,230 -2.13
9 Bartle Bogle Hegarty (Bbh) 12,641,912 5.67 13,674,668 -7.55
10 Radioville Ltd 12,405,373 100 15,676,025 -20.86
11 Dlkw Lowe 12,191,566 7.61 11,783,096 3.47
12 J Walter Thompson London 10,950,207 8.77 10,547,540 3.82
13 Mother Ltd 10,876,446 6.86 8,666,115 25.51
14 M&c Saatchi 9,652,200 7.81 7,221,225 33.66
15 Havas Worldwide London 7,473,476 4.58 8,304,239 -10
16 Ogilvy & Mather 7,384,945 5.82 9,510,606 -22.35
17 Publicis London 7,201,083 4.13 8,742,466 -17.63
18 Saatchi & Saatchi 6,612,868 5.89 8,259,277 -19.93
19 Fold7 6,301,830 13.77 411,240 1,432.40
20 Krow Communications 5,791,220 5.13 5,904,752 -1.92

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Top 20 Radio Creative Agencies 2013

Rank Creative Agency MAT December ’13 £ Radio Share MAT December ’12 £ Change % Year on Year
1 Abbott Mead Vickers Bbdo Ltd 20,640,523 4.58 15,952,914 29.38
2 Wcrs 18,841,387 8.82 7,120,498 164.6
3 Radioville Ltd 15,624,916 100 18,318,977 -14.7
4 Mccann-Erickson Advertising Ltd 14,252,437 5.41 14,016,175 1.68
5 Bartle Bogle Hegarty (Bbh) 13,577,392 5.58 9,064,590 49.78
6 Rainey Kelly Campbell Roalfe/y&r 13,310,824 5.24 16,645,954 -20.03
7 Leo Burnett Ltd 13,083,452 6.43 9,173,693 42.61
8 Dlkw Lowe 11,780,900 8.12 15,467,365 -23.83
9 Adam & Eve Ddb 11,762,886 5.09 12,401,002 -5.14
10 Chi & Partners 11,085,878 6.48 7,887,871 40.54
11 Jwt London 9,236,337 6.76 13,827,556 -33.2
12 Ogilvy & Mather 9,181,156 7.47 9,805,267 -6.36
13 Publicis London 8,713,701 4.43 10,621,926 -17.96
14 Mother Ltd 8,543,150 5.19 9,428,915 -9.39
15 Havas Worldwide London 8,420,108 5.74 9,791,907 -14
16 Gratterpalm 8,020,206 12.53 5,141,970 55.97
17 M&c Saatchi 6,717,170 3.12 13,162,811 -48.96
18 Vallance Carruthers Coleman Priest 6,487,396 3.42 8,577,084 -24.36
19 Dare 5,499,924 7.12 7,173,658 -23.33
20 Saatchi & Saatchi 5,208,012 4.21 6,445,082 -19.19

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Top 20 Radio Creative Agencies 2012

Rank Creative Agency MAT December ’12 £ Radio Share MAT December ’11 £ Change % Year on Year
1 Leo Burnett Ltd 21,579,120 11.4 19,983,347 7.98
2 Rainey Kelly Campbell Roalfe/y&r 16,565,776 6.69 13,188,784 25.6
3 Abbott Mead Vickers Bbdo Ltd 16,144,616 3.52 22,108,212 -26.97
4 Radioville Ltd 15,154,472 100 19,340,677 -21.64
5 Dlkw Lowe 14,721,266 8.25 10,552,660 39.5
6 Mccann-Erickson Advertising Ltd 13,991,622 5.07 12,569,030 11.31
7 Jwt London 13,867,645 8.69 11,530,053 20.27
8 M&c Saatchi 13,336,380 6.44 10,435,793 27.79
9 Chi & Partners 12,654,477 6.88 15,687,649 -19.33
10 Adam & Eve Ddb 11,621,783 5.29 15,082,532 -22.94
11 Brothers And Sisters 11,394,659 26.85 8,812,109 29.3
12 Publicis London 10,621,926 6.08 9,566,372 11.03
13 Euro Rscg London 9,791,907 5.65 8,618,684 13.61
14 Mother Ltd 9,420,920 5.77 7,882,368 19.51
15 Vallance Carruthers Coleman Priest 9,150,683 4.49 10,653,482 -14.1
16 Bartle Bogle Hegarty (Bbh) 9,059,841 3.35 13,855,288 -34.61
17 Dare 7,435,656 8.56 4,365,717 70.31
18 Wcrs 7,047,911 3.58 4,756,795 48.16
19 Ogilvy & Mather 6,317,794 4.8 9,688,741 -34.79
20 Saatchi & Saatchi 6,153,393 4.36 4,347,049 41.55

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Top 20 Radio Creative Agencies 2011

Rank  Creative Agency  MAT Dec ’11  Radio Share  MAT Dec ’10  Change % Year on Year
1 Radioville Ltd 25,564,348 100.00 19,643,388 30.14
2 Abbott Mead Vickers Bbdo Ltd 21,520,754 5.75 28,571,372 -24.67
3 Leo Burnett Ltd 20,075,680 8.78 20,831,607 -3.62
4 Bartle Bogle Hegarty (Bbh) 14,913,070 6.96 8,856,100 68.39
5 Chi & Partners 13,075,530 8.35 16,789,108 -22.11
6 Mccann-Erickson Advertising Ltd 12,549,800 4.05 12,897,905 -2.69
7 Rainey Kelly Campbell Roalfe/y&r 12,201,341 4.61 10,904,323 11.89
8 Jwt London 11,535,031 6.75 8,923,313 29.26
9 Dlkw Lowe 11,338,560 5.43 11,657,129 -2.73
10 Vallance Carruthers Coleman Priest 10,615,428 5.73 3,822,577 177.70
11 Ddb Uk 10,470,643 6.37 8,519,375 22.90
12 M&c Saatchi 10,261,647 4.44 6,400,226 60.33
13 Publicis London 9,944,507 6.09 8,245,620 20.60
14 Ogilvy Advertising 9,168,149 6.46 5,861,951 56.40
15 Brothers And Sisters 8,711,298 10.97 987,863 781.83
16 Euro Rscg London 8,617,326 4.72 6,952,366 23.94
17 Mother Ltd 7,879,908 4.89 4,729,251 66.62
18 Big Communications Ltd 6,478,530 19.10 6,533,887 -0.84
19 Wcrs 4,677,025 2.92 4,893,892 -4.43
20 Uber Agency 4,521,127 11.23 5,156,733 -12.32

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Top 20 Radio Creative Agencies 2010

Rank Creative Agency MAT Dec ’10 Radio Share MAT Dec ’09 Change % Year on Year
1 Abbott Mead Vickers Bbdo Ltd 27,830,188 7.21 28,109,854 -0.99
2 Leo Burnett Ltd 20,132,598 8.67 26,330,325 -23.53
3 Radioville Ltd 18,988,666 100.00 12,376,787 53.42
4 Chi & Partners 16,200,210 8.77 10,566,892 53.31
5 Mccann-Erickson Advertising Ltd 11,246,714 4.08 5,756,824 95.36
6 Rainey Kelly Campbell Roalfe/y&r 10,626,898 3.86 9,838,558 8.01
7 Bartle Bogle Hegarty (Bbh) 8,677,012 5.30 10,752,869 -19.30
8 Dlkw Lowe 8,669,715 3.80 8,970,449 -3.35
9 Jwt London 8,635,718 4.76 5,293,699 63.13
10 Ddb Uk 8,379,727 7.77 6,342,309 32.12
11 Publicis Ltd 7,087,377 4.86 7,512,226 -5.65
12 Saatchi & Saatchi 6,836,852 4.05 9,478,803 -27.87
13 Euro Rscg London 6,834,779 3.43 7,065,796 -3.26
14 M&c Saatchi 6,287,620 2.97 8,464,711 -25.71
15 Fallon London 6,119,267 5.10 6,530,327 -6.29
16 Ogilvy Advertising 5,813,032 4.51 6,119,424 -5.00
17 Rapier 5,737,600 37.18 6,363,483 -9.83
18 Tbwa London 5,405,415 3.94 5,421,123 -0.28
19 Space City Productions 5,219,835 20.94 1,582,278 229.89
20 Eardrum 5,064,587 45.90 5,569,861 -9.07

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Top 20 Radio Creative Agencies 2009

Rank Agency MAT Dec 08 (£’s) Radio share MAT Dec 07 (£’s) % change yr-on-yr
1 ABBOTT MEAD VICKERS BBDO LTD 22,723,580 6.32% 31,244,969 -27.27%
2 LEO BURNETT LTD 19,160,906 12.07% 21,028,967 -8.88%
3 EURO RSCG LONDON 11,860,971 5.30% 8,239,295 43.96%
4 BARTLE BOGLE HEGARTY (BBH) 11,761,343 4.97% 12,916,661 -8.94%
5 RAINEY KELLY CAMPBELL ROALFE/Y&R 11,335,819 5.28% 14,975,762 -24.31%
6 SAATCHI & SAATCHI 11,235,581 6.16% 5,374,097 109.07%
7 OGILVY & MATHER LTD 11,087,518 6.08% 12,254,106 -9.52%
8 WCRS 10,094,303 5.17% 20,983,638 -51.89%
9 TBWA LONDON 10,005,123 7.30% 6,264,493 59.71%
10 DELANEY LUND KNOX WARREN & PARTNERS 9,984,339 5.38% 8,047,969 24.06%
11 EARDRUM 9,780,710 60.68% 8,622,062 13.44%
12 DDB LONDON 9,678,823 6.15% 5,424,540 78.43%
13 RADIOVILLE LTD 8,723,641 100.00% 11,958,249 -27.05%
14 MCCANN-ERICKSON ADVERTISING LTD 8,304,219 3.13% 8,771,862 -5.33%
15 M&C SAATCHI 7,990,936 3.83% 8,098,289 -1.33%
16 DONER CARDWELL HAWKINS 6,921,759 15.88% 3,048,714 127.04%
17 MILES CALCRAFT BRIGINSHAW DUFFY 6,486,700 7.12% 7,359,383 -11.86%
18 MOTHER LTD 6,241,049 4.47% 12,409,869 -49.71%
19 CHI & PARTNERS 5,746,944 4.02% 6,279,541 -8.48%
20 FALLON LONDON 5,265,475 3.06% 3,003,665 75.30%

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Top 20 Radio Creative Agencies 2008

Rank Agency MAT Dec 07 (£’s) Radio share MAT Dec 06 (£’s) % change yr-on-yr
1 AMV BBDO 30,933,605 7.85% 35,869,772 -13.76
2 Leo Burnett J Walter Thompson 21,799,510 11.67% 19,618,061 11.12
3 WCRS 20,651,530 8.24% 13,615,757 51.67
4 Rainey Kelly Campbell Roalfe/Y&R 15,139,843 5.98% 15,229,026 -0.59
5 Bartle Bogle Hegarty 12,916,603 4.96% 10,421,851 23.94
6 Mother 12,457,823 >9.29% 6,529,854 90.78
7 Ogilvy & Mather 12,367,470 >6.59% 15,202,892 -18.65
8 Radioville 11,964,246 >100.00% 15,551,376 -23.07
9 M&C Saatchi 10,125,176 3.86% 9,852,237 2.77
10 JWT London 9,918,619 >3.86% 20,978,350 -52.72
11 Euro RSCG 9,256,499 >3.82% 6,680,095 38.57
12 Mccann Erickson 8,621,910 >3.03% 9,583,166 -10.03
13 Eardrum 8,600,280 54.60% 7,497,239 14.71
14 Publicis 8,289,235 4.66% 9,043,212 -8.34
15 Delaney Lund Knox Warren & Partners 7,852,408 4.41% 4,574,998 71.64
16 Uber Agency 7,594,164 16.74% 7,585,697 0.11
17 Miles Calcraft Briginshaw Duffy 7,284,381 8.30% 5,119,327 42.29
18 Clemmow Hornby Inge 6,366,599 4.35% 3,675,876 73.20
19 TBWA London 6,219,451 3.77% 5,515,345 12.77
20 Vallance Carruthers Coleman Priest 6,144,723 6.30% 3,595,736 70.89

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Top 20 Radio Creative Agencies 2007

Rank Agency MAT Dec 06 (£’s) Radio share MAT Dec 05 (£’s) % change yr-on-yr
1 AMV BBDO 37,119,028 9.1% 28,588,704 30.0
2 J Walter Thompson 21,588,092 6.1% 15,298,969 41.1
3 Leo Burnett 18,993,290 10.4% 19,164,630 -0.9
4 Ogilvy & Mather 15,939,869 7.6% 14,891,158 7.0
5 Rainey Kelly Campbell Roalfe/Y&R 15,196,659 6.9% 15,329,180 -0.9
6 Radioville 13,801,605 >100.0% 16,760,379 -17.7
7 WCRS 13,422,226 >9.8% 14,837,164 -9.5
8 M&C Saatchi 10,349,065 >4.0% 10,736,136 -3.6
9 Bartle Bogle Hegarty 9,825,898 4.6% 8,850,315 11.0
10 McCann Erickson 9,605,414 >3.3% 13,413,407 -28.4
11 Publicis 9,235,257 >3.7% 15,090,578 -38.8
12 DDB London 8,127,988 >4.0% 8,127,386 0.0
13 PWLC 7,741,067 16.2% 5,170,025 49.7
14 Eardrum 7,724,149 56.1% 11,565,403 -33.2
15 Mother 5,849,707 3.6% 6,357,243 -8.0
16 United 5,819,458 7.7% 7,665,290 -24.1
17 Euro RSCG 5,799,363 3.5% 9,683,090 -40.1
18 TBWA London 5,512,895 3.9% 7,559,708 -27.1
19 Miles Calcraft Briginshaw Duffy 5,188,713 7.7% 8,071,474 -35.7
20 Saatchi & Saatchi 4,725,167 2.7% 10,762,377 -56.1

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Top 20 Radio Creative Agencies 2006

Rank Agency MAT Dec 04 (£’s) Radio share MAT Dec 03 (£’s) % change yr-on-yr
1 AMV BBDO 26,979,995 7.1% 25,875,868 4.3
2 Leo Burnett 19,372,646 10.3% 16,338,063 18.6
3 Radioville 16,807,099 100.0% 16,899,537 -0.6
4 J Walter Thompson 15,491,792 4.7% 16,021,182 -3.3
5 Rainey Kelly Campbell Roalfe/Y&R 14,590,736 6.9% 12,088,924 20.7
6 WCRS 14,474,614 >10.8% 13,784,243 5.0
7 Publicis 14,343,699 >5.1% 10,585,280 35.5
8 Ogilvy & Mather 14,028,846 >5.4% 14,091,102 -0.4
9 McCann Erickson 13,048,355 >4.5% 8,482,062 53.8
10 Saatchi & Saatchi 10,615,249 >4.9% 12,031,894 -11.8
11 M&C Saatchi 10,365,459 >4.0% 9,533,878 8.7
12 Euro RSCG 9,171,552 >4.4% 7,937,999 15.5
13 Bartle Bogle Hegarty 8,699,328 4.2% 8,136,173 6.9
14 DDB London 8,000,382 3.5% 6,018,317 32.9
15 Lowe 7,783,178 4.2% 9,676,417 -19.6
16 HHCL/Red Cell 7,652,700 8.6% 6,340,779 20.7
17 TBWA London 7,477,023 4.9% 11,540,486 -35.2
18 Miles Calcraft Briginshaw Duffy 7,431,675 10.0% 4,368,371 70.1
19 Mother 5,773,390 4.2% 7,840,842 -26.4
20 PWLC 5,163,816 11.3% 3,136,127 64.7

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Top 20 Radio Creative Agencies 2005

Rank Agency MAT Dec 04 (£’s) Radio share MAT Dec 03 (£’s) % change yr-on-yr
1 AMV BBDO 24,786,058 7.0% 23,145,971 7.1
2 J Walter Thompson 16,228,034 5.0% 19,478,285 -16.7
3 Leo Burnett 15,944,071 7.8% 17,354,195 -8.1
4 Radioville 14,681,202 100.0% 15,466,185 -5.1
5 WCRS 13,681,480 9.4% 13,082,886 4.6
6 Ogilvy & Mather 13,310,909 5.7% 12,527,279 6.3
7 Saatchi & Saatchi 12,048,271 5.5% 12,677,961 -5.0
8 Rainey Kelly Campbell Roalfe/Y&R 11,519,852 6.4% 13,384,190 -13.9
9 TBWA 11,436,650 6.7% 13,269,449 -13.8
10 Publicis 10,445,544 3.7% 11,666,583 -10.5
11 Lowe 9,627,370 5.0% 9,186,201 4.8
12 M&C Saatchi 9,330,518 3.9% 12,883,395 -27.6
13 McCann Erickson 8,688,084 2.9% 10,401,083 -16.5
14 Bartle Bogle Hegarty 8,157,470 4.0% 5,361,350 52.2
15 Mother 7,121,882 6.5% 7,659,488 -7.0
16 HHCL/Red Cell 6,350,848 7.1% 4,802,513 32.2
17 Euro RSCG 6,322,379 2.9% 7,261,038 -12.9
18 Delaney Lund Knox & Warren 6,098,971 5.2% 5,653,754 7.9
19 DDB London 5,986,456 2.9% 7,043,701 -15.0
20 Leith Agency 4,546,968 10.8% 2,829,376 60.7

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Top 20 Radio Creative Agencies 2004

Rank Agency MAT Dec 03 (£’s) Radio share MAT Dec 02 (£’s) % growth yr-on-yr
1 AMV BBDO 22,700,865 6.5% 27,124,261 -16.3%
2 J Walter Thompson 18,601,733 6.7% 12,424,235 49.7%
3 Leo Burnett 17,287,376 8.6% 14,822,484 16.6%
4 Radioville 15,983,246 100.0% 10,063,375 58.8%
5 TBWA 14,100,823 5.8% 11,016,562 28.0%
6 WCRS 13,355,606 9.6% 11,481,641 16.3%
7 Rainey Kelly Campbell Roalfe/Y&R 13,326,477 7.2% 11,384,384 17.1%
8 Saatchi & Saatchi 12,913,286 6.0% 17,588,524 -26.6%
9 M&C Saatchi 12,689,361 5.5% 13,663,663 -7.1%
10 Ogilvy & Mather 12,392,568 4.9% 8,846,504 40.1%
11 Publicis 11,796,648 4.3% 8,076,139 46.1%
12 McCann-Erickson 10,084,600 3.4% 11,820,934 -14.7%
13 Lowe 9,460,791 4.4% 9,956,031 -5.0%
14 Mother 7,586,294 7.8% 3,240,774 134.1%
15 Euro RSCG 7,170,237 3.0% 6,285,593 14.1%
16 BMP DDB 6,664,012 3.9% 8,878,597 -24.9%
17 BBH 5,421,747 3.8% 3,153,612 71.9%
18 Bates UK 5,311,189 4.5% 6,514,781 -18.5%
19 Miles Calcraft Briginshaw Duffy 4,693,617 11.6% 2,925,957 60.4%
20 Delaney Lund Knox Warren 4,301,643 5.2% 3,840,201 12.0%

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Top 20 Radio Creative Agencies 2003

Rank Agency MAT Dec 02 (£’s) Radio share % growth yr-on-yr
1 AMV BBDO 26,856,057 24,709,168 8.7
2 Saatchi & Saatchi 20,450,798 16,162,587 26.5
3 M&C Saatchi 13,661,537 13,407,123 1.9
4 Lowe 11,392,762 10,197,049 11.7
5 WCRS 11,390,297 11,864,298 -4.0
6 Rainey Kelly Campbell Roalfe/Y&R 11,389,227 10,291,936 10.7
7 TBWA 10,998,049 11,360,717 -3.2
8 McCann Erickson 10,803,456 7,792,670 38.6
9 JWT 9,874,448 8,839,242 11.7
10 D’Arcy 9,679,932 11,564,233 -16.3
11 Ogilvy & Mather 9,470,808 9,145,861 3.6
12 Bates 9,379,882 9,089,409 3.2
13 BMP DDB 8,800,780 9,895,955 -11.1
14 Radioville 8,292,283 9,112,505 -9.0
15 Publicis 7,919,548 8,156,232 -2.9
16 Leo Burnett 5,271,699 4,786,771 10.1
17 HHCL & Partners 5,136,057 9,673,898 -46.9
18 St Lukes 3,793,089 4,606,593 -17.7
19 Delaney Lund Knox Warren 3,765,686 2,817,164 33.7
20 Banks Hoggins O’Shea/FCB 3,536,977 1,569,308 125.4

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Top 20 Radio Creative Agencies 2002

Rank Agency MAT Dec 01 (£’s) Radio share % growth yr-on-yr
1 AMV BBDO 24,132,457 22,242,661 8.5%
2 Saatchi & Saatchi 16,929,336 13,126,443 29.0%
3 M&C Saatchi 13,180,195 11,115,419 18.6%
4 WCRS 11,108,744 11,139,119 -0.3%
5 Lowe 10,634,071 10,075,664 5.5%
6 Bates 10,252,758 14,262,727 -28.1%
7 D’Arcy 10,108,720 11,315,179 -10.7%
8 HHCL & Partners 9,919,359 6,168,489 60.8%
9 Radoville 9,707,903 14,437,063 -32.8%
10 Rainey Kelly Campbell Roalfe/Y&R 9,682,709 12,325,820 -21.4%
11 BMP DDB 9,399,757 17,325,892 -45.7%
12 TBWA 8,956,622 7,366,299 21.6%
13 Ogilvy & Mather 8,745,928 7,017,899 24.6%
14 Publicis 8,254,150 8,255,457 0.0%
15 JWT 8,016,219 11,267,493 -28.9%
16 Euro RSCG WNEK Gosper 5,741,586 7,261,110 -20.9%
17 BBH 5,726,879 6,940,582 -17.5%
18 McCann-Erickson 4,552,744 7,802,830 -41.7%
19 Leo Burnett 4,393,146 4,582,230 -9.5%
20 Huet 4,179,032 1,994,473 109.5%

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Top 20 Radio Creative Agencies 2001

Rank Agency MAT Dec 00 (£’s) Radio share % growth yr-on-yr
1 ABBOTT MEAD VICKERS BBDO 26,502,441 27,103,407 -2.2%
2 BMP DDB 21,962,694 22,030,166 -0.3%
3 RADIOVILLE 14,367,929 13,992,939 2.7%
4 SAATCHI & SAATCHI 12,851,085 9,522,063 35.0%
5 RAINEY KELLY CAMPBELL ROALFE/Y&R 12,380,152 2,201,575 462.3%
6 J WALTER THOMPSON 11,438,205 10,820,611 5.7%
7 LOWE LINTAS 11,406,563 13,781,205 -17.2%
8 WCRS 11,340,368 11,488,554 -1.3%
9 D’ARCY 10,430,359 8,467,892 23.2%
10 M&C SAATCHI 10,222,986 13,494,138 -24.2%
11 BATES UK 9,255,918 6,712,946 37.9%
12 PUBLICIS 8,216,109 9,359,066 -12.2%
13 OGILVY & MATHER 7,509,504 8,267,657 -9.2%
14 McCANN ERICKSON 7,500,724 8,025,305 -6.5%
15 TBWA 7,441,791 10,051,338 -26.0%
16 EURO RSCG WNEK GOSPER 6,970,648 6,470,616 7.7%
17 BATLE BOGLE HEGARTY 6,843,469 8,450,301 -19.0%
18 GREY ADVERTISING 6,234,621 5,262,129 18.5%
19 HHCL & PARTNERS 6,194,457 5,188,013 19.4%
20 ST LUKES 6,011,389 3,095,198 94.2%

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